Amazon in stratejik embras fɔ jenaraytiv AI: insayt frɔm CEO Andy Jassy

Insay di las ia dɛn, Amazɔn dɔn de bifo fɔ intagret jenɛrativ atifishal intɛlijɛns (AI) insay in opareshɔn dɛn, wan muv we di CEO Andy Jassy bin champion. Dis stratejik adopshɔn de aim fɔ rivɔlɔshɔn di kɔstɔma dɛn ɛkspiriɛns, ɛp fɔ mek di ɔpreshɔnal efyushɔn go bifo, ɛn fɔ mek Amazɔn in pozishɔn strɔng na di AI land skay we de chenj kwik kwik wan.

Di Jɛnɛsis fɔ Amazɔn in AI Initiativ

fɔ no di transfɔmativ pɔtɛnɛshɔn .

Insay in lɛta we i kin rayt ɛvri ia to di wan dɛn we gɛt shea, Jassy bin ɛksplen di dip impak we di jenɛrativ AI gɛt, we i tɔk se:

"Jɛnɛretiv AI go riinvent klos to ɛvri kɔstɔma ɛkspiriɛns we wi no, ɛn ɛnabul ɔltogɛda nyu wan dɛn bɔt we wi dɔn ɔlrɛdi fantasize." (aboutamazon.com)

Dis perspektiv de ɔndaskayn Amazɔn in kɔmitmɛnt fɔ leva AI as fawndeshɔnal ɛlimɛnt insay in biznɛs strateji.

Early Investments and Developments .

Amazon in joyn insay AI bigin wit bɔku invɛstmɛnt dɛn na infrastukchɔ ɛn talɛnt. Di kɔmni bin mek kɔstɔm AI chips, treniɔm ɛn inferentia, fɔ gi kɔstɔma dɛn mɔ prayz-pɔfɔmant opshɔn dɛn we dɛn kɔmpia to ɔda we dɛn lɛk Nvidia. (qz.com)

Ki eria dɛn fɔ AI intagreshɔn .

Enhancing kastoma expiriens

Amazon gɛt seamlessly intagreted AI akɔdin to difrɛn pletfɔm dɛn:

• Alexa+: Di nɛks-jɛnɛreshɔn pɔshɔnal ɛsista we de gi smat, mɔ kapɛbul intarakshɔn, we de mek di wan dɛn we de yuz am ebul fɔ du wok ɛn gɛt ansa dɛn we gɛt sɛns.

• AI Shopping Assistant: Na wan tul we bɔku bɔku pipul dɛn de yuz fɔ diskɔba prɔdak ɛn mek infɔmeshɔn we dɛn no bɔt bay we dɛn de disayd fɔ bay.

• Innovativ shopin ficha: Tul dɛm lɛk "Lens" ɛn "Bai fɔ Mi" Ɛnjɔy di shopin ɛkspiriɛns bay we dɛn alaw di wan dɛn we de yuz am fɔ no di prɔdak dɛm tru pikchɔ dɛm ɛn mek am izi fɔ bay frɔm ɔda ritayla dɛm.

Empowering Sellers ɛn Advatayz dɛn

Amazon in AI initiativs de extend to in marketplace:

• Seller Support: AI-Driven Tools de ɛp di wan dɛn we de sɛl fɔ mek dɛn gɛt ifɛktiv prodak list ɛn optimiz dɛn prezɛns na di pletfɔm.

• Advertising Solutions: Wan suit fɔ AI tul dɛn de mek brand dɛn ebul fɔ plan, mek, ɛn optimize kampen dɛn, wit pas 50,000 advatayz dɛn we de yuz dɛn kapabiliti dɛn ya insay Q1 nɔmɔ.

advansmɛnt dɛn na AWS savis dɛn

Amazon Web Services (AWS) de ple wan impɔtant pat pan di kɔmni in AI strateji:

• Kɔstɔm AI chips: Di divɛlɔpmɛnt fɔ Trenium2 ɛn Inferentia2 Chips de gi ɛnhans pefɔmɛns fɔ AI mɔdel trenin ɛn infɔmeshɔn.

• AI Services: Platfɔm dɛn lɛk Sagemaker ɛn Bedrock de gi divɛlɔpa dɛn tul dɛn fɔ bil, tren, ɛn diploy AI mɔdel dɛn fayn fayn wan. (qz.com)

Opareshɔnal efyushɔn dɛn we dɛn dɔn ajɔst tru AI

streamlining softwea divɛlɔpmɛnt .

Amazon in intanɛnt AI ɛstɛt, Amazon Q, dɔn rili ɔptimayz sɔftwɛl divɛlɔpmɛnt prɔses dɛn:

• Accelerated upgrades: Di wok dɛm we tradishɔnal wan tek 50 dez naw dɔn dɔn insay awa, we de sev di ikwal to 4,500 divɛlɔpa-ia. (cnbctv18.com)

• Kɔst sevings: Di intagreshɔn fɔ Amazɔn Q dɔn rilizɔt lɛk $260 milyɔn pan ɛni ia efyushɔn gens. (pune.news)

ɛnhans intanɛnt ɔpreshɔn dɛn .

Biyond softwea divɛlɔpmɛnt, AI dɔn intagret insay Amazon in intanɛnt ɔpreshɔn dɛn:

• Fulfillment Network: AI de optimize invɛntari plesmɛnt, dimand fɔkɔs, ɛn rɔbɔt efyushɔn, impɔtant kɔst-to-sav ɛn delivri spid.

• Kɔstɔma Savis: Di Ribild AI-driv Chatbɔt de gi wan ɛnhans ɛkspiriɛns fɔ kɔstɔma dɛn we de aks fɔ ɛp.

Di fiuja fɔ AI na Amazɔn

Ekspand AI kapabiliti dɛn .

Amazon in kɔmitmɛnt fɔ AI de klia wan insay in kɔntinyu fɔ ɛkspɛn:

• ai ejen: Di kɔmni de imajin wan fiuja usay AI ɛjɛn dɛn de du wok akɔdin to difrɛn difrɛn domɛyn dɛn, frɔm risach to ɛvride wok dɛn, fundamɛntli chenj wok ɛn ɛvride layf.

• ai in ɛvri biznɛs yunit: Jassy bin aylayt se ɛvri Amazɔn tim de wok naw pan bɔku jenɛrativ AI initiativs, frɔm ɔpreshɔnal efyushɔn to kɔr kɔstɔma ɛkspiriɛns. (theverge.com)

Etikal kɔnsidareshɔn ɛn chalenj dɛn .

As Amazon de intagret AI, i stil de tink bɔt ɛtikal implikashɔn dɛn:

• JOB DISpleysmɛnt: Di kɔmni gri se AI kin mek dɛn ridyus di wok na sɔm eria dɛn bɔt i de ɛksplen mɔ bɔt aw fɔ mek nyu wok ɛn chans dɛn na ɔda sɛktɔ dɛn. (ft.com)

• Data Prayvesi: Fɔ mek shɔ se dɛn yuz di kɔstɔma dɛn data we gɛt fɔ du wit di kɔstɔma dɛn data na AI aplikeshɔn dɛn na prɔyoritɛt fɔ mek dɛn kɔntinyu fɔ gɛt trɔst ɛn fɔ fala di rigyuleshɔn dɛn.

Dɔn

Amazon in stratejik embras fɔ jenaraytiv AI, ɔnda di lidaship fɔ Andy Jassy, ​​de sho wan transfɔmativ shift na di kɔmni in opareshɔn ɛn kastoma ɛnjɔymɛnt strateji. Bay we dɛn invɛst insay AI teknɔlɔji dɛn ɛn intagret dɛn akɔdin to difrɛn pat dɛn na in biznɛs, Amazɔn dɔn rɛdi fɔ ridifayn di kɔstɔma dɛn ɛkspiriɛns ɛn sɛt nyu industri standad dɛn insay di AI tɛm.

Fɔ no mɔ bɔt di tin dɛn we di Amazon dɔn bigin fɔ du, go na dɛn ɔfishal nyus pej: